Lead sourcing is a major part of lead generation. Organic, free leads are great. However, they typically won’t be enough to fill your lead pipeline on an ongoing basis. There’s no shame in buying leads—in fact, sometimes it’s a great way to get quality prospects without having to do a lot of work to find them.
Where, though, do you go about buying these leads from? That depends on a few factors, but you’ll most commonly turn to lead sourcing companies. Their entire job is to cultivate and deliver qualified leads for various B2B products and businesses, and the right ones will be worth every penny that you spend. Which ones are the “right ones”? And how do you know that you’ll actually get what you pay for?
There’s a lot to consider here. Fortunately, when you find the right companies, it will be easy to get all the leads that you need. Make sure that you consider all the services that they offer in addition to lead sourcing, as well as whether they integrate with your CRM and other tools. Ask if you’ll get a dedicated account manager and how lead engagement takes place, too. These companies can help your prospecting in more ways than you anticipate when you choose the right ones and put them to use accordingly.
Let’s take a look at 10 lead sourcing companies that will provide plenty of options for lead lists, giving your business the competitive edge that you need. In no particular order, these companies provide an array of lead generation and appointment setting solutions for the modern business.
Leadgraph helps you build lead lists made of your ideal customer profile (ICP) with over 250 million global companies. It uses both familiar and advanced enterprise-grade filters. Every lead is scored by how similar they are to prior closed won accounts, so you know you are getting the best quality leads that match your business’s target audience. Leadgraph’s AI technology explains why a contact might be a good fit and even tells you which customers are most similar.
Zoominfo is a newer option. This advanced lead generation service is subscription-based and is used by some of the biggest brands in the world. The service connects businesses with verified B2B intelligence, including leads and other market insights from news articles, etc.
Leadpages is a resource where old-school lead capture design meets new-school technology for targeted leads and valuable intelligent data. The platform helps small businesses and other clients build professional landing pages and home pages to boost lead generation. There’s also a conversion kit to add pop-ups, forms, and other resources to your website and a full library of webinars and guides to assist with furthering your lead conversion efforts.
The Martal Group has two lead databases filled with targeted leads that consist of more than 100 million qualified leads. That’s nothing to sneeze at, and when you add to it the fact that they assign dedicated management to each client, it just keeps getting better. They help clients create custom lead generation campaigns and monitor real-time data for lead identification.
This is another leading company for lead sourcing and prospecting. This platform allows people to search by email, phone number, and name, as well as job title and other criteria. There is a browser extension available and there are more than 450 million profiles available through this source. Their client base also includes the likes of Amazon, Microsoft, and Google, so you can trust that you’re choosing a reputable solution.
WebFX is a lead generation and digital marketing solution that drives unmatched results for clients. They have over 700 five-star reviews and they have generated more than 4.2 million calls for their clients to date. They have tons of custom solutions and offer over 6.3 million qualified leads for clients.
Belkins is a leading technology-focused lead gen solution. They have an array of different services and solutions for the modern business, and they are even known for their scheduling services, which are pretty extensive. They offer impressive B2B leads and are perfect for finalizing appointments with those stubborn leads.
SalesPro Leads offers decades of experience with B2B lead generation and they offer a host of solutions for businesses. They have all kinds of lead generation and appointment setting solutions for your business and are among the most established in the industry. They can also provide tailored solutions for healthcare, marketing and advertising, IT, software, and telecommunications.
At LeadGeneration.com, there are plenty of solutions for lead generation, including custom multi-channel strategies and a dedicated management team for those who choose it. The platform also integrates with most CRMs, including Salesforce, HubSpot, and others. It ensures that you can target audiences for ideal lead follow-through.
Salespanel is a software program that is packed with features and intelligence that you can use to improve visitor engagement, as well as plenty of qualified leads for B2B markets. It helps you streamline lead qualification and create automated marketing and sales processes, making it easy for your departments to communicate along the way.
While you’re cultivating leads and trying to get business going, are you going to be able to manage the influx of calls, appointments, and other communications that require your attention? If you’re looking outward for a lead sourcing solution, why not do the same for your lead gen and follow-up team?
At Smith.ai, we have a team of 24/7 virtual receptionists that can handle all kinds of lead intake and qualification calls, along with scheduling, and even outbound sales support, and so much more. Plus, we’ll tailor a strategy to help you with all of it, no matter what you have in mind.