How To Create an ICP to Improve Sales Engagement
September 23, 2023
An ideal customer profile, or ICP, is a critical element of your sales engagement strategy. After all, if you aren’t 100% clear on who it is you’re trying to engage, how will you be able to reach them? Some companies have an idea of their ideal customer but never take the steps to create a profile they can actually share with others. However, that is what will make the difference when you want to improve sales engagement.
Common B2B Sales Challenges and How to Overcome Them
September 22, 2023
Overcoming obstacles is part of the sales process for any B2B company. The increasingly competitive landscape of B2B sales has created even more challenges for sales reps and made it ever more difficult to succeed. Many (errantly) assume that salespeople only control so much of the process and the potential outcomes.
3 Ways to Use Generative AI to Increase Leads
September 20, 2023
The case for generative AI in business is strong. Like its sibling conversational AI, this tool is all about taking advantage of all that data floating around out there to enhance the customer experience and deliver a better solution. But what’s the difference between generative and conversational AI? And how can you put generative AI to work for lead generation?
5 Important Hacks for Better CRM Sales Management
September 20, 2023
When it comes to managing your CRM sales pipeline and other aspects of your customer relationships, there’s always room for improvement. A solid CRM platform and management strategy can help you track and nurture leads, customers, and other relationships as they make their way through the sales pipeline. Of course, it doesn’t work on its own. You have to know how to make your CRM work for you to maximize your efforts.
3 Ways Voice Bots Can Deliver More Value to Customers
September 19, 2023
Voice bots are changing the way companies handle customer service. Today’s intelligent bots are designed to interact with customers and provide a more natural experience. They utilize machine learning to train themselves on how to simulate natural conversation, analyzing droves of data to deliver a contextually accurate, personalized response.
Where Do Generative AI Models Source Their Data & Information?
September 17, 2023
When you hear about ChatGPT and other AI tools, you often hear about the vast amounts of data that they can cultivate and utilize. But where does that data come from? There are a few different sources, depending on the type of AI tool you’re using and what kind of information is relevant. Understanding this can help you see all that you can gain from AI when you use it correctly.
How Voicebots Can Scale Your Customer Service Efforts
September 16, 2023
Customer service has always been an ever-evolving effort to perfect the customer experience. Almost all of us have had at least one frustrating experience with phone-based customer service, if not more. And then companies try to solve the issue with IVRs, which only fight half the battle.
5 Examples of How Voice Bots Can Simplify Your Communication Strategy
September 14, 2023
Voice bots are changing the way that companies handle communications and customer service. Technology has come a long way from the outdated interactive voice response (IVR) systems of decades past. The modern AI voice bot can train itself to understand and respond contextually to questions and queries of all kinds, making it a virtually unstoppable asset for your communication strategy.
How Law Firms Can Use Generative AI To Get More Work Done
September 12, 2023
AI is quickly finding its place in almost every business and industry, offering a variety of ways to boost performance and get more done in less time. There are several types of artificial intelligence in use, including generative AI. Understanding this technology, as well as how it can be best used, makes all the difference.
3 Key Differences Between AI Voicebots and IVRs
September 11, 2023
Two key elements of the customer experience are speed and convenience. Today’s customers demand faster, easier online interaction with the brands they choose. Fortunately, AI has been making huge strides and has come far enough to be on the list of tools you can use to deliver a better customer experience.