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Salesforce is a leader in Software-as-a-Service (SaaS), and they provide several different solutions for businesses of all sizes and from all industries. Today, they’ve won several awards for their work, created a globally recognized brand, and are helping companies like yours develop better sales and marketing initiatives by using technology and AI. The modern small business needs to be agile and innovative, and they need to be able to navigate change to stay ahead of their competitors. Fortunately, Salesforce AppExchange has a lot of great resources.

As the demand for self-service options continues to increase, law firms and other professional organizations are working hard to keep up. Today, one of the most valuable assets you have in this regard is your FAQ page—if you don’t have one on your website yet, it’s time to get one. If you do have one, perhaps it’s time to give it another look and make sure that it’s up to snuff.

Are you struggling to meet sales, or not developing enough rapport with your clients? Don't throw in the towel just yet - you just need to develop your sales techniques and begin to develop the insights and skills needed to do it better.

In the flooring business, you’ve got a lot on your plate when you get to the world of digital marketing. There’s a great big world of flooring companies out there that have already built quite an empire online. You’ve got to get started now and get a dynamic video marketing strategy in place to grow your following if you want to keep pace. The good part of that is that you’ve got people you can learn from in growing your own business.

Hair salons and other service businesses were among some of the first and most eager to adopt social media as their next marketing tool. After all, these are businesses that rely heavily on word of mouth and social sharing, so it would only make sense that it transfers to the online world. To assist you, we’ve collected a list of 10 video marketers that you can learn from to help grow your own following.

In the landscaping and gardening world, you’re used to helping things grow—but those are usually plants, not audiences. The same marketing efforts you used to get you here may not continue to work as effectively into the future. After all, consumer trends are changing and the way that people use the Internet is dictating what that means for the modern service business. That’s where video marketing and social media come into play.

Interior designers stand to gain a lot from video marketing, even though many might not realize what they’re missing out on. These days, of course, almost everyone can benefit from video and social content, considering that 1 billion hours of YouTube are streamed every single day. Video marketing works because it’s engaging, easy to digest, and it offers people what they want: instant answers and interactive content. Of course, you can’t just toss up some random videos and call it a day. Like anything else, this requires a strategy.

Learn more on how you can make structural adjustments to your website to boost your SEO in this guest post.

Tutoring is big business, and thanks to the Internet, it’s become easier than ever for tutors to find steady streams of work. Of course, that means that the competition is increasing, and you need to step up your game if you’re going to make the most of your own tutoring business. Fortunately, there are a lot of resources out there to assist you along the way. One of those is in the form of video marketing.