For small businesses, robocalls are more than just a nuisance, the calls are becoming an actual (and unnecessary) hit on your business’ revenue.
Call analytics company Marchex estimates that small businesses lose nearly 20 million hours (and half a billion dollars) from lost productivity caused by handling unwanted phone calls. And, in 2017 alone, phony calls cost U.S. small businesses $9.5 billion.
Not only are small business owners forced to answer unwanted calls, but an increase in robocalls has an impact on their ability to reach their customers too. As spam calling continues to grow, small business owners find they are having a more difficult time reaching their customers and clients who also work to block robocalls.
Small business owners lose money and productivity because they are forced to:
Read on to learn what your business can do to stop robocalls from interfering with your productivity, customer relationships, and bottom line.
Business-to-business robocalls calls have far fewer regulations than consumer robocalls. Specifically, consumers can put their names on the Federal Communications Commission’s (FCC) National Do Not Call Registry, as a way to opt-out of telemarketing calls. However, sales solicitors don’t need to consider the Do Not Call provisions when calling a business line.
That means, getting around robocalls is more of a trick for businesses than it is consumers. Still, there are a handful of ways small business owners can stop robocalls.
When your business receives spam calls, there are techniques you can use to get the callers to stop calling in the future. Make sure to train your entire staff on simple techniques that can help decrease the calls coming into your business:
Additionally, you and your team need to work with clients to ensure they have effective communication with you. Address their fear of robocalls head-on by asking them:
Even if small businesses are unable to use the Do Not Call provisions, The FCC still wants to collect data on spammers to determine the legality of the calls. If you notice an uptick of spammers calling your business, especially if it’s the same company calling, notify the FCC.
By reporting your data to the FCC, you’re continuing their mission to crack down on illegal robocalls.
According to the FCC, your data also helps phone companies:
All types of information can help inform and create new regulations for consumers and businesses in the future.
You don’t wait for the FCC to take action: You can make moves to block robocalls on your own, too.
There are multiple call blocking and call labeling services already available directly through phone companies, for example:
These services are usually free, and allow you to ask your phone company to:
Don’t see a call blocking option from your service provider? Talk with your phone company directly about call blocking or labeling resources so you can protect fellow business owners as well.
Unfortunately, working through the FCC or your phone company isn’t an iron-clad way to block robocalls.
The only existing fool-proof method for avoiding costly sales calls is to work with a buffer. For example, Smith’s virtual receptionist services handle spam calls for you, as a free addition to the comprehensive program, which means you won’t waste valuable time or money screening calls.
A virtual receptionist works for you to:
Interested? Learn more about how Smith.ai approaches robocallers, and we do to help you limit interruptions while increasing productivity with exceptional call handling, screening, scheduling and more.
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