Micky Deming

Founder of Full Stadium Marketing, Micky Deming, knows the in's and out's of marketing for growth, specifically through content strategy, production, and promotion.

Articles by Micky Deming

Sell More with Live Chat and Chatbots

June 12, 2023
Sell More with Live Chat and Chatbots
Sales chat and chatbots are growing in popularity with both businesses and consumers. This guide gives specific tactics on successfully selling with chat.
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Best Practices for Hiring Outsourced Help

May 2, 2020
Best Practices for Hiring Outsourced Help
You’ve probably heard about the “gig economy.” What that term illustrates is the rise of the freelance workforce. Unfortunately a term like that can prompt more questions than answers.
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Effective Leadership in a Remote Law Firm

April 29, 2020
Effective Leadership in a Remote Law Firm
In order to lead your remote law firm, you need the right combination of tools and communication strategies. Read on to learn about both.
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Small and Medium‑Sized Business (SMB) Crisis Management

April 15, 2020
Small and Medium‑Sized Business (SMB) Crisis Management
Everyone who runs an SMB is familiar with the feeling of uncertainty. It is the nature of the beast. And that's due to the reality that SMBs are susceptible to a variety of factors, both internal and external.
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How to Get Marketing Qualified Leads (MQLs) with Web Chat

April 15, 2020
How to Get Marketing Qualified Leads (MQLs) with Web Chat
Everyone who runs an SMB is familiar with the feeling of uncertainty. It is the nature of the beast. And that's due to the reality that SMBs are susceptible to a variety of factors, both internal and external.
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How to Calculate Customer Acquisition Cost (CAC) For Your Business

February 27, 2020
How to Calculate Customer Acquisition Cost (CAC) For Your Business
Simply put, how much does it cost to get a new customer? When calculating the CAC, you should include the following as costs: Advertising costs, Sales/referral commissions, outside agency fees related to marketing, and sponsorships. When you know what you are spending to get clients, you can then measure what your spend is producing to understand your costs.
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Top 3 Metrics to Measure Customer Service Quality

February 27, 2020
Top 3 Metrics to Measure Customer Service Quality
Simply put, how much does it cost to get a new customer? When calculating the CAC, you should include the following as costs: Advertising costs, Sales/referral commissions, outside agency fees related to marketing, and sponsorships. When you know what you are spending to get clients, you can then measure what your spend is producing to understand your costs.
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How to Create a Chatbot to Capture Leads (No Coding Skills Required!)

February 23, 2020
How to Create a Chatbot to Capture Leads (No Coding Skills Required!)
Simply put, how much does it cost to get a new customer? When calculating the CAC, you should include the following as costs: Advertising costs, Sales/referral commissions, outside agency fees related to marketing, and sponsorships. When you know what you are spending to get clients, you can then measure what your spend is producing to understand your costs.
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Our Top 9 Productivity Hacks: The Best Apps & Methods for Small Businesses

February 17, 2020
Our Top 9 Productivity Hacks: The Best Apps & Methods for Small Businesses
Need a bit of help maximizing your productivity? Consider these hacks and supporting tools that can increase your output, work satisfaction, and bottom line.
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How to Stop Unwanted Robocalls on Your Cell Phone & Landline

February 12, 2020
How to Stop Unwanted Robocalls on Your Cell Phone & Landline
Robocalls could be costing your businesses money and productivity. Learn how to stop these unwanted messages today.
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