Unbounce, Instapage, and Builderall are among the top landing page builders available today. Landing pages are increasingly becoming an integral part of the sales process and the conversion funnel, which makes getting them right increasingly important. With so many tools to choose from today, it can be difficult to narrow down the options. To assist with that, we’ve put together this comparison guide.
We’ll take a look at all three of these online lead funnel tools and their features, similarities and differences, pricing, and other aspects to help you choose. First up, Unbounce.
Unbounce has an intuitive drag-and-drop editor, along with built-in mobile optimization. This saves you from having to worry about creating mobile designs for your landing pages and ensures that your prospects can find you on any device. Embedded videos, image optimizers, and SVG (scalable vector graphics) ensure that landing pages are premium quality, while custom CSS (cascading style sheets) modifications are also available.
Unbounce offers more than 175 templates with polished finishes, along with an additional 180 templates that are available through Theme Forest, including pop-ups and more. You can utilize the A/B testing features no matter which plan you have, offering a detailed visualization of your landing pages and the changes that are most effective.
Instapage also offers a drag-and-drop editor to make creating landing pages a breeze. You can easily move elements around with no grid restrictions, making it easy to design the perfect page. Plus, it includes A/B testing for integration, as well as heat maps for campaign optimization and a user-friendly interface. Instapage has 200+ templates in eight different categories, including those for e-books, events, apps, and more.
The unlimited A/B testing is a big selling point, as are the built-in analytics that you can customize to get reports on how your landing pages are doing. You can even integrate Google Analytics for better reporting. Instapage features dozens of built-in integrations, along with 24/7 customer support and support for various payment gateways.
Builderall offers a cloud-based landing page tool that includes a 30-day trial, which is twice what you get from the other two platforms. It includes a drag-and-drop editor to make creating landing pages simple, along with hundreds of other features. There are video and graphic editing tools, along with eCommerce, email marketing, CRM, and other tools available.
Builderall also includes heat maps and an app builder so that you can create apps as easily as you create landing pages. Plus, you can choose from several levels of plans to ensure that you get all the features that you need. This is an all-in-one platform that can help new marketers and small companies save a lot of money, but it might not have as many options as other platforms.
These are just three of the most popular landing page tools out there today. They all offer something unique and start with simple drag-and-drop editing to make things easy. They also have their own features, included templates, and tons of additional elements that you can add to create the perfect solution. So, how are you supposed to choose?
Start by considering:
These are the primary elements that should be on your mind when searching for the best landing page builder. Check out bonus features and premium elements, such as extended trials and discounts on paid plans. And if you need custom or Enterprise plans, those are available, as well.
With these things in mind, it should be easy for you to make the most of your landing page builder by choosing one that fits your needs.
While you’re crafting all of these perfect landing pages, you must be thinking about the influx of leads to come—are you ready for them? When you partner with the virtual receptionists at Smith.ai, you’ll get access to a 24/7 answering service that will handle all the incoming calls. Plus, we can also offer support for lead intake, appointment scheduling, and outreach campaigns, so that you can focus on your business.