
You're in court when a potential client finally calls. Or you're knee-deep in case prep with a deadline tomorrow and you miss that client call you were expecting. When people need legal help, they hit voicemail more than half the time. But law firms using client-facing technology to support saw 52% more revenue, according to Clio's Legal Trends Report.
The AI Receptionist from Smith.ai captures leads, books consultations, collects retainer payments, and logs case details directly in your practice management system. With AI-first call handling backed by human support, potential clients never hit voicemail. Human agents step in for complex intake, sensitive legal situations requiring detailed information collection, or when callers request to speak with someone directly.
The AI Receptionist from Smith.ai greets every caller professionally and captures essential case information through structured intake questions. By collecting key details upfront — such as legal matter type, urgency level, jurisdiction, opposing parties for conflict checks, and timeline requirements — the system helps identify and prioritize qualified leads based on your practice areas and expertise.
Legal intake has seven critical stages, and Smith.ai handles the majority of them, including lead acquisition and nurturing, consultation scheduling, client pre-screening, information collection, and running conflict checks. Our AI Receptionist frees you to focus on substantive legal work instead of administrative tasks.
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The AI Receptionist from Smith.ai combines cutting-edge AI technology with optional human support to deliver unmatched call handling capabilities. Our solution addresses a critical industry gap: 60% of law firms failed to answer incoming calls last year, a significant decline from just 44% missing calls in 2019. Smith.ai integrates with your preferred practice management platforms, streamlining conflict checking and client intake workflows.
What sets Smith.ai apart:
You know what kills your billable hours fast? Wasting time on leads that create conflicts of interest.
Here's where we help. Our legal answering service grabs all the essential conflict check info upfront — client names, opposing parties, related entities, case details—before putting anything on your calendar. This keeps you on the right side of ABA Model Rule 1.7 (the one requiring reasonable procedures to identify conflicts) while making your intake process smoother.
The system connects directly with your practice management software — Clio, PracticePanther, MyCase, and others — to automatically cross-check against your existing clients. No conflicted consultations get scheduled until you've given the green light.
Make better business decisions with real-time call data powered by AI, visualized in your Smith.ai dashboard. Every call summary is enriched with AI-generated metadata including actions completed, caller disposition, priority, relevance, call recording and transcription, and more. Track referral patterns, practice area demand, and client acquisition costs through historical tables and charts. See which marketing channels generate the highest-quality leads for personal injury, family law, criminal defense, or other practice areas. Monitor consultation-to-retainer conversion rates and optimize intake processes based on data-driven insights, rather than relying on intuition.

While our AI Receptionist with human support delivers exceptional results for most law firms, we understand that some legal practices require dedicated human coverage. That’s why Smith.ai also offers comprehensive virtual receptionist plans with 100% live, North America-based agents answering your calls 24/7.
Our Virtual Receptionist plans provide dedicated human agents trained specifically on the needs of your legal practice.

Your onboarding specialist can configure the AI Receptionist to handle the distinct calls your law firm receives, whether it's new client inquiries, existing client calls, or court scheduling coordination with escalation protocols.
Unlike some competitors that hand you a blank template or require engineering skills to configure complex logic flows, our onboarding specialists are both the workflow experts and the implementers. You simply tell us how your practice operates — the types of cases you handle, your client qualification criteria, your intake protocols — and we build the custom call handling system for you. We handle the technical complexity of call flow design, routing rules, and escalation triggers so you never have to become a prompt engineer.

Improve customer experiences with 24/7 AI-powered engagement built specifically for your legal practice. Unlike basic AI competitors that offer one-size-fits-all solutions, Smith.ai delivers infinite customization with white-glove implementation tailored to your law firm's exact needs and goals.
The AI Receptionist significantly enhances your firm's productivity through intelligent call handling with human oversight. By automating routine tasks like greeting callers, capturing leads, conducting intake, and appointment scheduling, lawyers focus on billable work rather than administrative duties. With swift AI call processing completing calls in just two to three minutes, firms handle higher volumes without increasing overhead, maximizing efficiency.
The service provides smart lead screening with human follow-up when needed. Professional receptionists provide support as an extension of capabilities for complex situations, maintaining quality client interaction while never providing legal advice; that remains with your attorneys.
For client satisfaction, Smith.ai offers instantaneous response times through 24/7 availability. The AI Receptionist becomes your partner in client service, ensuring potential and existing clients always receive attention. With efficient lead capture and screening, plus the ability to conduct conflict checks and qualify leads from first contact, your firm's reputation for thorough service improves. This automated yet personal call management fosters trust, helps convert inquiries into retained clients, and drives practice growth.
Integrating the AI Receptionist from Smith.ai with over 7,000 tools, including Clio, MyCase, and PracticePanther, offers substantial advantages for law firms. By connecting with billing software, document management systems, and marketing platforms, firms automate routine tasks ensuring seamless data flow. This integration facilitates real-time updates with call intelligence & metadata, reducing manual entry errors and improving client record accuracy.
The extensive integration capabilities support customized workflows through infinite customization, accommodating your specific operational needs. With white-glove setup from onboarding specialists and wraparound account management, the integration enhances organizational efficiency, freeing staff for complex, billable legal work.
Firms leverage analytics from diverse tools, gaining insights into client engagement and business metrics. The automated yet personal call management approach ensures data flows smoothly while maintaining the personal touch. This drives strategic growth initiatives and enhances client satisfaction through personalized service experiences, all while maintaining swift, efficient call handling with minimal friction.
The conflict check feature from Smith.ai helps prevent scheduling consultations with leads that might create conflicts of interest, supporting compliance with ABA rules pertaining to professional conduct. The service collects necessary information for conflict checking — including client names, opposing parties, related entities, and case details — before scheduling consultations.
When potential conflicts are identified, our receptionists can manage the situation appropriately. The system works with your firm's practice management software for real-time updates and tracking.
The AI Receptionist plans from Smith.ai primarily rely on AI call answering with human verification for tasks like screening inquiries, appointment scheduling, and payment collection. Professional receptionists step in as an extension of capabilities only for complex issues or when callers request human assistance. These plans maximize efficiency through swift AI call processing while maintaining high client satisfaction.
The Virtual Receptionist plans starting at $292.50/month integrate more comprehensive human support alongside AI technology. Professional receptionists enhanced by AI handle calls with intelligent call handling with human oversight. This setup is ideal for firms requiring nuanced client interactions, sensitive conversations, or complex scheduling frequently.
Both plans offer the same CRM integration capabilities, custom AI prompts, and infinite customizations. The key difference is the level of human involvement. AI-first maximizes automation with human support available when needed, while AI-enhanced provides consistent human presence supported by AI efficiency. Both deliver subscription-level pricing with enterprise-level customization typically only available through multi-year contracts.
The AI Receptionist from Smith.ai presents significantly more cost-effective solutions than in-house receptionists. While in-house receptionists cost around $77,000 annually with salary and benefits, AI Receptionist plans from Smith.ai start at just $95.00 per month, with AI-enhanced virtual receptionist options at $292.50 per month.
This pricing structure leads to potential savings of over $40,000 annually. With overage pricing, when firms exceed the included call volume, you only pay per additional call and are never bumped into a higher plan. There are no setup fees or cancellation fees, eliminating the fixed financial burden of in-house hires.
The flexibility means firms only pay for services actually used. You get subscription-level pricing with enterprise-level customization — bespoke solutions typically requiring multi-year agency contracts now available at affordable monthly rates. With comprehensive onboarding support and wraparound account management included, Smith.ai becomes your partner in cost-effective practice management, not just another vendor.
