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Dealing with rising costs? Many small businesses today need to cut costs and increase revenue but struggle to do so in meaningful ways. We’ve ranked the top 20 ways your small business can do more, earn more, and pay less.

Dealing with a less-than-ideal conversion rate? It could be due to breakdowns in the customer experience. Identifying those can be problematic, however. That’s where conversion analytics enter the picture. In this post, we’ll explore the various ways that conversion analytics can inform your decisions and actions to improve the customer experience, become more relevant, and compete within your industry.

Today, your customers expect a seamless experience from touchpoint to touchpoint. They also expect support when and where they need it. Live chat solutions can enable that, but how do you choose the right option? We discuss five key features to look for in any live chat solution you might be considering.

Learn everything you need to know about sales follow-up success, including tips and templates for 10 common scenarios where a follow-up is necessary.

Using AI in sales processes can enhance efficiency and overall performance. Learn how you can utilize AI in sales.

Google SGE is slated to fully launch this year — changing the way businesses appear on search results pages. Here’s what small businesses need to know.

Everyone’s talking about AI and all the ways it can help businesses improve efficiency and streamline processes in ways like never before. However, the clarity of exactly how AI fits into an organization is often lacking, which has led to slow adoption for the most part.

Artificial intelligence is doing wonders for the world around us. Unfortunately, it’s also changing the way we do a lot of things, including how we secure customer data and personal information. While AI has enhanced data management to a certain degree, it has also created its own concerns for data security, as highlighted in the saga of ChatGPT.

OpenAI has an entire page dedicated to API data privacy, wherein they promise that protecting valuable user data is “fundamental to our mission. We do not train our models on inputs and outputs through our API.” However, that doesn’t mean that all the risks of privacy and other concerns magically disappear just because they’re acknowledged. In fact, that makes it even more important for you to understand what risks are present with the GPT-4 API and OpenAI updates that are being made as a result.