Blog: Qualified Leads

How to Improve Your Law Firm’s Intake Team and Retain More Clients | Law Firm Sales Performance

How to Improve Your Law Firm’s Intake Team and Retain More Clients | Law Firm Sales Performance

It’s not often that you hear many people talking about “sales” in the legal field, but that’s essentially what retaining clients is doing—selling your services. As such, it’s important to know how you can ensure that your intake team is working its best to deliver the results that you deserve and keep your client list growing. In doing so, you’ve only got about 30 seconds so there isn’t a lot of room for error.

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5 Simple Email Templates to Follow-Up with Unresponsive Leads

5 Simple Email Templates to Follow-Up with Unresponsive Leads

Lead follow-up is a daunting task for any business. Doing it via email can seem even more insurmountable in the day and age of never-ending spam emails and even spam texts! It’s no wonder your business needs a better way. Fortunately, you can still deliver the right message when you know what to say and how to say it.

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16 Eye-Catching B2B Lead Magnets to Inspire Your Next Advertising Campaign

16 Eye-Catching B2B Lead Magnets to Inspire Your Next Advertising Campaign

One of the best tools you have in advertising is the work of others—you can create much more dynamic campaigns when you see what other companies are doing and how they are dominating their industries or markets. Sure, you could try to come up with ideas all on your own, but why waste the time when you can already get a glimpse of what’s working for someone else and use that to create your own successful campaigns?

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The Differences Between “Cold” and “Warm” Sales Calls—And Why it Matters to Your Sales Team

The Differences Between “Cold” and “Warm” Sales Calls—And Why it Matters to Your Sales Team

Sales calls are still a major part of business for several brands. It’s important to know how to handle them, as well as which types of calls you’re making so that you choose the appropriate approach. There are several types of calls you will make in your career, but the main categories in this field include two groups: warm calls and cold calls.

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How to Classify Sales Leads: Cold, Warm, and Hot

How to Classify Sales Leads: Cold, Warm, and Hot

Lead generation and prospecting is often the most challenging part of business for several businesses and sales professionals. Fortunately, there is a wealth of knowledge out there today to assist you in finding the best leads for your business. You don’t have to read a 10,000-word eBook on lead gen (although it might not hurt if you do). You can learn a lot just by taking a few notes from what others are doing.

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AI-Powered Advertising: How to Personalize Targeted Ads with Artificial Intelligence Solutions

AI-Powered Advertising: How to Personalize Targeted Ads with Artificial Intelligence Solutions

As you can see, AI in digital marketing can not only help you with creating personalized chatbots and personalized content, but it can also help you in a range of other marketing initiatives. Think of predictive bidding, dynamic creative optimization, and product recommendations. And this is also because of the number of advantages that AI offers. It helps increase conversion rates, assists in personalized advertising, and facilitates better customer satisfaction.

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8 Simple Ways to Build Customer Trust

8 Simple Ways to Build Customer Trust

Read more on how these eight simple steps can help your business build better relationships and trust with customers.

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Empathy Maps: How Do These Elevate Your CX?

Empathy Maps: How Do These Elevate Your CX?

Learn more about how empathy maps can help elevate your business's customer experience in this guest post.

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How to Use WhatConverts to Track Marketing Campaign Performance for Your Business

How to Use WhatConverts to Track Marketing Campaign Performance for Your Business

While implementing a proper digital marketing strategy is critical, tracking that strategy and your various campaigns is even more integral to your success. Fortunately, there are a lot of different tracking tools and software options today, including WhatConverts. In this guide, we’ll talk about the value of tracking performance, what tools are available, and more.

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8 Most Valuable Techniques of Highly Successful Salespeople

8 Most Valuable Techniques of Highly Successful Salespeople

Are you struggling to meet sales, or not developing enough rapport with your clients? Don't throw in the towel just yet - you just need to develop your sales techniques and begin to develop the insights and skills needed to do it better.

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