Blog: Business Education

Appointment setting is a strategy for attracting new prospects by scheduling a meeting to discuss your business offerings in order to close a deal. Read on to learn more about this strategy can help you accelerate growth and streamline the work of sales teams for your business.

NATO developed the phonetic alphabet to prevent miscommunications and spelling mistakes, especially when communication is taking place between people from different countries or with different accents and dialects. In 1956, it debuted as a tool for pilots to communicate effectively and within a few years, it was the standard, established universal phonetic alphabet to be used for all civilian, military, and amateur radio communication.

Expand your business by growing your geographical reach, launching a subscription service, or enhancing your customer’s online experience.

If you have a law practice, getting local clients is going to be a large part of your marketing and outreach efforts. That’s where local SEO comes into play. In this blog, we’ll take a look at some of the best ways to get more leads from your local SEO, whether you’ve already got it in place or you’re just getting started. We’ll even talk about the Google 3-Pack and how your Google Business Profile can improve your rankings dramatically when you use it properly.

Today, local SEO is an integral part of your overall search engine optimization strategy. If you’re a local business with a local presence, you need to make sure that your online presence is optimized to relay that to your audience, both in the information that you provide and by helping your business rank higher in the search results because of your local SEO work. Fortunately, it’s not that difficult to understand and implement the best practices of this process, thanks to the wealth of resources out there today.

Local SEO refers to the use of location-based keywords in your website content, directory listings, and other online profiles. You can even incorporate local terms into your Facebook and other social media accounts, maximizing the chances that your business will be found when people search for your specific industry and the area in which they live.

Local SEO is a big game-changer for local SMBs looking to grow their presence and increase their online visibility. Of course, there is a lot involved in developing an effective strategy for your local search optimization needs. It starts with understanding that you should take a holistic approach to SEO and make the local optimization a part of the greater SEO plan so that everything flows together seamlessly.

Wondering if your business could benefit from an answering service? At Smith.ai, we know that building personal connections with customers is more important than ever, and we’ve helped businesses across a wide spectrum of industries improve their relationships with customers. Picking the right answering service for your business isn’t an easy task, so we’re laying out the basics in this article. Find out exactly what an answering service is and its customer service benefits.

Filing your own taxes is rarely a good idea in the business world. There are so many variables involved, schedules and forms to fill out, deductions to factor in—it’s exhausting just thinking about it. Businesses should consider having an accountant on retainer just in case they need their services at any point, of course, but if you don’t have one, don’t sweat it. You can find a CPA, or Certified Public Accountant, to handle your business taxes specifically and allow them to take care of the stress for you. You’ll want to take the time to see what your options are.