Blog: Business Solutions

Dealing with a less-than-ideal conversion rate? It could be due to breakdowns in the customer experience. Identifying those can be problematic, however. That’s where conversion analytics enter the picture. In this post, we’ll explore the various ways that conversion analytics can inform your decisions and actions to improve the customer experience, become more relevant, and compete within your industry.

Webinars and events can be powerful tools to generate interest in your products or services. They can also help attendees connect, learn more about specific topics from your experts, share their own knowledge, and even achieve a successful product launch.

Learn 21 powerful sales strategies your team can implement to convert more leads and increase sales.

How much time do you spend screening potential leads? Chances are good it’s a considerable amount, and every minute you spend on non-billable time is essentially money lost. Lead screening is vital. It’s an important tool to help winnow out clients that might not fit with your firm, as well as to help identify potential conflicts of interest, build an accurate picture of the client’s situation, and more.

Building a legal practice from scratch is never simple. However, creating a client-focused practice with a limited budget can be particularly challenging. It’s critical to make informed decisions with the capital you have while reinforcing your commitment to client service and outstanding representation. Thankfully, you can do several things to help ease the financial strain while showing each client that they matter.

Finances are tight for everyone. With inflation at rates that we haven’t seen in decades, businesses across all industries are being forced to tighten their belts and do more with less. However, that doesn’t mean that you have to go without critical business services. You can use outsourced support to reduce overhead spend while still handling mission-critical business services and operations. In this post, we’ll highlight four essential tips to help you cut overhead spending with the right outsourced partner.

Gap selling is a sales approach that identifies where a customer is versus where they want to be and how to present your product as their solution.

Unless you run a 24-hour business, chances are good that you let calls that come in after hours go to voicemail. That’s a pretty standard practice across most industries. It’s also a major mistake. Here’s the thing. Those after-hours calls? They’re legitimate prospects. Some might even come from current customers with serious challenges that only you can solve.

Answering customer calls is an essential part of running a successful business. But who has the time for it? Chances are good that when your team is busy, those calls get sent straight to voicemail. Someone will check the messages and then return the calls later, right? Wrong.