Blog: Marketing

Most people assume that they have a good idea of what a receptionist is and does. The very word conjures up an image of someone sitting behind the front desk, greeting visitors as they arrive and answering phone calls. The truth is that receptionists are lynchpins that hold entire organizations together. Without their critical skills and capabilities, the business would be unable to function. Let's take a deeper look into what it means to be a receptionist and dispel some key myths.

Who is the most important person in your business? Is it the CEO? CFO? CIO? Actually, it might be someone you would never expect: your receptionist. Yes, executives are important. However, they don’t have the same impact on business success that your receptionist does. Receptionists are often the public face of the company, and here are some of the traits or qualities a company should look for when hiring or outsourcing receptionists.

Today’s companies are finding themselves in need of more outsourced services than ever before. Remote receptionists are becoming a preferred choice for those who want to have dynamic phone services without having to dedicate in-house staff to the task. Throughout this article, we’ll discuss the remote receptionist, including their job role, available services and solutions, and how they are an investment, not an expense.

As your construction or design business grows, you’ll start seeing more clients walk through your door and have more relationships to keep track of! Customer relationship management (CRM) software helps business owners organize and report on client data and interactions. Here’s our complete reference guide for the best CRMs to help you decide which is best for your business.

Cold outreach can be terrifying. But it doesn't have to be. We'll discuss some best practices that you can use to overcome any obstacles in securing referral partners for your business.

In addition to working on having your website rank in Google, you can also benefit from optimizing your articles for the "featured snippet" which appears above even the first listing on Google search result pages. This article goes over why these snippets are important and how to get your site ranking for them.

We're thrilled to announce that Smith.ai has been recognized by the esteemed B2B ratings and review platform, Cluch.co, as one of the top voice services providers in the world.

Online marketing is the key to attracting new clients and engaging existing ones. This post covers a comprehensive and actionable list of the ways to develop and maintain an effective digital presence for your law firm.

Marketing doesn't have to be complicated. The inbound marketing flywheel makes generating, qualifying, converting, and retaining leads easy. This powerful ideology empowers any business owner to perfect their customer service response, target ideal leads, and get the most out of their marketing efforts.

There are rules to follow when strategizing email marketing campaigns. You don’t want them to turn to spam and you don't want them to break the law. In this article, we help you avoid both.