This webinar video with co-founder and CEO of Lawmatics, Matt Spiegel, Esq., and Maddy Martin, head of growth and education for Smith.ai, is the perfect resource for the modern law firm. Matt and Maddy discuss how lawyers can significantly move the needle on lead conversion by automating and outsourcing the right processes.
If you missed the live webinar or were there and want another peek, don't worry. We recorded it!
If you have any questions for Maddy or Matt, please contact them:
According to the 2018 Clio Legal Trends Report, attorneys spend 1.9 hours on billable work per day. Two of the remaining hours are spent on business development; this means the average small firm attorney spends 25% of their 8 hour day on getting new clients.
Well, more time. But specifically, more time to spend on billable work, affordable technology you can use to create this time, and the right amount of control.
More clients, which is where marketing and intake come in.
In part 1 of the webinar, Maddy and Matt discuss how effective response management gets you PAID!!
Maddy explains not only why you need to spend time and energy on all of these marketing tactics, but how to get started with simple projects and low-hanging fruit.
In part 2 of the webinar, Maddy and Matt discuss how to take the leads you will have generated from your marketing tactics and turn them into clients.
Maddy and Matt go through the details of setting up a great process to make the most of a law firm’s marketing efforts that will minimize distractions and maximize billable time.
What you need is a process, a budget, and a time frame. How are you going to set yourself up for success? Make sure you prioritize your goals and set time frames accordingly. Do not use something you cannot trust.
Maddy Martin is the head of growth and education for Smith.ai. She has spent the last decade growing tech startups from New York to California, and has expertise in digital marketing, small business communications, lead conversion, email marketing, SEO, content marketing, social media, co marketing, and event marketing. Maddy can be reached at firstname.lastname@example.org.
Matt Spiegel is the co-founder and CEO of Lawmatics, which integrates with Smith.ai. He is also the founder and former CEO of MyCase. Before that, Matt practiced 6 years of criminal law. Matt can be reached at email@example.com.