Blog: Business Education

This webinar with guest speaker, Randy Gould who is the director, Business Development at GMS Live Expert and Maddy Martin, head of growth and education for Smith.ai, is the perfect resource for learning how to gain more leads and more time for clients with outsourced partners.

Are you a smaller firm looking to reduce overhead costs without sacrificing profit margins? In this webinar video, Maddy Martin of Smith.ai and Maya Bielinski of ROSS Intelligence explain how to use affordable technologies to better your small law practice.

Law firms, financial advisors, and other small businesses should always think about branding in their interactive voice response system (IVR). Your answering service is often a first impression, and should represent you as well as your website!

When using live chat in a business, you'll need to have someone available to speak to prospective customers? Is it worth it? Do you have to have a human on hand at all times?

Does your small business have a growth strategy? Of course, every business would like to grow, increase revenue and maximize profits. Can live chat fit into that growth? Can it be a driving force in your growth strategy?

In this webinar recording, Smith.ai's Maddy Martin and Matt Spiegel, the co-founder and CEO of Lawmatics, discuss how modern law firm owners can convert more leads by outsourcing and automating the right processes.

A new lead is something you don't want to mess up. When using live chat, you have a great opportunity to educate, serve and qualify leads to move to the next step in the process. Here is the best way to approach live chat to ensure everything progresses smoothly.

If your small business is already using live chat effectively, you may consider whether 24/7 live chat support is right for you, or if chatbots will serve you best for after-hours web conversations.

One reason to hesitate in using chatbots is the fear that a customer will know it's a bot and therefore ignore any interaction. This article explores whether customers can really tell and if it matters.