While there are a lot of trends in marketing that come and go, conversational marketing is one that’s here to stay. With apps and tools like the Smith.ai Chatbot and Bold360by LogMeIn, brands are able to stay a step ahead in the live chat game and make sure that their audience can easily communicate with them. Especially since 90% of consumers want a self-service portal for the brands they work with
With a stat like that, where’s the balance? How about offering an integrated chatbot and other features to ensure that no one misses anything important. Bold360 makes it easy for you to engage 24 hours a day, seven days a week, with their chatbots, email, Facebook, Instagram, SMS, and so much more.
Smith.ai can do all that too, and it does all the hard work for you. Customizing the Smith.ai Chatbot is simple and gives you the chance to create a widget that blends in with your brand seamlessly. Plus, you will get unlimited chats 24 hours a day, seven days a week. Think about all the things your team could be doing instead of answering chats.
Don’t get it wrong—Bold360 is a great platform. It offers all the features that you want from a chatbot, including 24/7 asynchronous messaging, natural language processing with voice bots, and rich omnichannel engagement tools. The reason Smith.ai Chatbot takes the lead is found right on the brand’s own website: Bold360 wants to “Make it easy for your customers to find answers on their own and for your team to step in when help is needed.”
That’s a great tool to have in your resource box. What’s even better is if your team doesn’t have to step in at all, which is why the fully automated Chatbot from Smith.ai remains the best choice all-around.
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