Law firm meets EOY goals by July with virtual receptionists

The problem...she wasn’t answering the phone

Mechelle Woznicki

Woznicki Law

More leads don't necessarily mean more revenue — but connecting and engaging with leads do. According to the 2022 Clio Legal Trends Report, only 56% of law firms answer their phones. Firms quick to respond to prospective clients make a good first impression and are more likely to earn that new business.

If your family law firm isn’t answering the phone, you’re letting dollars slip right through your fingers. That’s how Mechelle Woznicki of Woznicki Law felt. But she was able to be available 24/7 (without having to actually be available 24/7) with help from Smith.ai.

Woznicki Law

Portage, Michigan

The problem

Struggling family law firm needs help handling calls and scheduling appointments

Our solution

Virtual receptionists that screen, qualify, and schedule

Mechelle heard of Smith.ai from a law professional social media group that focuses on work/life balance. Still, it wasn’t until her new business almost failed that she got in touch with us. And she’s glad she did.

Struggling financially and not getting the consults and clients needed to help keep her business alive, Mechelle reached out to her professional colleagues for help. One confirmed they were sending her referrals, but surprisingly, Mechelle didn’t see any business coming from it.

It didn’t take long to pinpoint the problem - and it was a simple one. She wasn’t answering the phone! Those referral leads were instead moving on to the next law firm in line and she was losing business.

Knowing the problem, she needed to find a solution. Thinking back to conversations within the social media group - and knowing Smith.ai’s strong reputation - she reached out for help.

Within 24 hours, Smith.ai was set up and ready to go! Our team began answering calls for Mechelle’s law firm and immediately took that workload off her plate.

24/7 phone answering

Free spam blocking

Easy and transparent billing

Lead screening and intake

Appointment booking

Warm phone transfers

“I don’t have to worry about my reputation. Smith.ai professionally answers the phones as if they are an employee. I’ve had really positive feedback about their professionalism.”

Mechelle saw the results right away as her calendar began to fill with consultations (despite it being a historically slow month).

A few months later, she was meeting with more potential clients than ever before. Those potential clients were vetted and qualified by Smith.ai, leading to higher close rates and avoided Mechelle’s time being wasted by tire kickers.

By Q2 the next year, she had already exceeded her annual financial revenue goals and saw an improved work/life balance at the same time.

Woznicki Law is an Albuquerque, MI-based law firm specializing in family law, collaborative law, and mediation, led by attorney Mechelle Woznicki. Mechelle started using Smith.ai’s virtual receptionist services after hearing from a professional colleague that she was missing calls. That colleague also uses Smith.ai and recommended that she have us answer her calls instead so she’s not losing potential business. Having never used a virtual receptionist service before, she chose to try Smith.ai based on our reputation within the legal community. Mechelle saw the benefits immediately, not only with increased revenue but also an improved work/life balance. A small, upfront investment paid off in large dividends long-term.

Smith.ai is a superior 24/7 call answering and intake service for small businesses. Our virtual receptionists help you build better relationships with new and existing clients. We will help save you money and time, give your clients the personalized attention they deserve (don’t we all prefer to talk to a human!), and capture more qualified leads (bye-bye spam calls!).