Electrical company needs extra support as it scales

No more distractions with answering and screening calls
Brandon Lochridge
Armor Electric

If you are a small business, success is a wonderful thing, but with it often comes the need to quickly expand. Effective advertising can bring an influx of calls and demands for new jobs. The need to ramp up your business can happen almost overnight. When this happens, businesses need a fast and efficient solution. Luckily, Smith.ai virtual receptionists offer the perfect professional solution that can blend seamlessly into your current business needs, allowing you to have your cake and eat it too! When Armor Electric found the success of their business was outgrowing their current capacity to answer calls, they turned to Smith.ai call answering service for a fast and professional solution.

Armor Electric

Brea, California
The problem
Struggling to convert advertising leads as it grows
Our solution
Convert ad campaign leads into new customers

After a successful ad campaign, the call demand for electrical services grew and time spent answering calls became too distracting for the electricians. Fast expanding business means they want a fast, reliable solution, without having to take the time or spend the money to find and hire an in house receptionist. What they needed was Smith.ai.

Armor Electric turned to Smith.ai for virtual receptionists who could screen their calls and make sure clients had the simple answers they were looking for. In addition, receptionist were able to ask new clients how they heard about Armor Electric and gather basic marketing feedback. This feedback gives them valuable research into how to target future advertising. Smith.ai virtual receptionists add professionalism and a touch of formality to the business, but keep the casual and friendly style that fits with the company culture. Business grows and Smith.ai becomes a part of the family.

“We are very happy with it. Your receptionists are the best we’ve used so far. They go above and beyond any other service we’ve used up to this point!”

Brandon Lochridge is a 3rd generation electrician who, along with his father, Randy, runs the family business Armor Electric. Brandon carries on the business values of honesty, integrity, and quality workmanship started by his grandfather, also an electrician, in 1962.

Armor Electric provides a full spectrum of services for both residential and commercial structures. Starting with commercial work in 2009, the company quickly grew and merged with Brandon’s father’s company to expand to residential work as well. As the demand for their work grows, the time spent answering calls has become a distraction from their work. They turned to Smith.ai for virtual receptionists who could screen their calls. Also, the receptionists make sure clients have the simple answers they are looking for and gather information about how Brandon and Randy can continue to grow their business.

Smith.ai is a superior 24/7 call answering service for small businesses and individuals. Our virtual receptionists help you build better relationships with new and existing customers. We will help save you money and time, give your clients the personalized attention they deserve (don’t we all prefer to talk to a human!), and find more qualified leads (bye-bye spam calls!)

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