How this home design business stopped missing calls without adding headcount

Breslow Home Design Center extends its legacy of customer service to every inbound call — around the clock.
Thomas Aquilino
Breslow Home Design Center

Breslow Home Design Center has been helping New Jersey and New York homeowners find the right window treatments and awnings for nearly a century. As a third-generation family business, Breslow has built its reputation on experience, expertise, and personal service — the kind where you speak to someone who actually knows the product. But during their busiest seasons, the phones rang faster than the team could answer them. Callers who didn’t get through weren’t just inconvenienced — they were considering investments that could run thousands of dollars, and a missed call often meant a missed sale.

Breslow Home Design Center

Chester, New Jersey
The problem
Home services business struggles handling overflow and after-hours calls
Our solution
24/7 coverage to ensure no call goes unanswered

Breslow needed a solution that could handle overflow calls at any hour without sacrificing the quality of experience their customers expected. Adding full-time staff wasn’t the right fit — the volume was seasonal and variable, not consistent enough to justify a hire. They turned to Smith.ai for a professional, flexible alternative that could step in exactly when needed, represent the brand correctly, and gather the right information every time.

“We're so happy with Smith.ai. Their customer obsession matches how we strive to deliver for our window-treatment and awning customers.”

Smith.ai’s receptionists now handle overflow and after-hours calls with the same attention to detail Breslow’s own team brings to the job. Every caller reaches a live person who gathers detailed intake, including contact details, design need, and priority level — all tailored to match the team's current call workflows. Smith.ai receptionists ensure every lead's needs are captured, and forward high-value leads to the right Breslow team member if needed. With no caller left unanswered and detailed call summaries keeping them in the loop, Breslow's team can give every customer their full attention in-person.

For a business built on reputation and repeat relationships, every caller interaction matters. Smith.ai gives Breslow the coverage to scale through busy periods without compromising the standard of care that’s kept customers coming back for generations. Now, the team focuses on what Breslow does best: helping people find the right louvered roof system for their home.

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