Maddy Martin

Explore the importance of an email follow-up after a phone call, as well as tips and templates to help you craft compelling messages that will keep you top of mind.

Lead generation for lawyers doesn’t require an extensive sales team. Use these strategies so you can focus on practicing law, not attracting new clients.

What is audience segmentation? Learn everything you need to know, including how it can help you target the right customers with the right messaging.

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Using the BANT sales framework during the lead qualification process helps your business qualify leads and grow sales. Discover how it works and what questions to ask.

Want to bring more business to your company? Sales numbers need a boost? Discover more leads and engage them better with these 12 prospecting sales techniques.

Check out our ultimate guide to startup scaling for some of the best tips and strategies on how to move your startup to the next stage.

Operating expenses are a key component of a company’s balance sheet. Learn the operating expenses formula and ways to reduce these expenses with our guide.

Sales playbooks are essential tools that help sales teams close deals faster and more efficiently. Learn more about sales playbooks and access a free template and examples to get started.

Learn all you need to know about SDR sales, including what SDR-as-a-Service is and how it can benefit the growth and success of your business.