Maddy Martin is Smith.ai's SVPÂ of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.
Curious about the types of business communication? We explain upward, downward, lateral, and external communication so you know how to adapt in every scenario.
Worried about asking a client to leave a good review? Don’t be! Our guide explains a scalable process and includes downloadable templates you can use today.
Wondering how to get a business number added to your cell phone? Smith.ai has seven steps to build business credibility and get a healthier work-life balance.
Check out this guide to understanding what lead scoring is and why you should be doing it, with successful examples to help you create your own lead scoring strategy.
Warm transferring a caller is often the best solution when a transfer is needed. Learn when it’s appropriate to warm transfer a caller in our inclusive guide.
Learn everything you need to know about B2B appointment setting, including its benefits, successful tools, and top tips to be a successful appointment setter.
Wondering the difference between inbound vs. outbound calls? We cover each call and their key differences so you can decide which call strategy is right for your business.
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