Digital marketing agency boosts client bookings by 10% with Smith.ai 24/7 virtual receptionists

Searching for a reliable solution

Over the years, Yauheni has observed the sometimes "disastrous" pitfalls of the various answering services his clients have tried: inconsistent call handling quality, unreliable responsiveness, insufficient — or total lack of — quality assurance measures, and poor integration capabilities. Determined to find a solution that could effectively streamline lead intake for his book of business, Yauheni discovered Smith.ai in 2021. From his first interaction with Smith.ai’s team, he was impressed — and it wasn’t long before he began to see the impact that using the right answering service has on his clients’ conversion rates.

From missed calls to maximized potential

As more of his clients made the switch to Smith.ai, Yauheni saw significant improvements in both his clients’ call-answer rates and their appointment-setting rates. Their answer rate collectively went up to 100% from as low as 20%. Their booking rates shot up by an average of 10%. 

Yauheni attributes these improvements to the quality and reliability of Smith.ai's virtual receptionist service. The round-the-clock team at Smith.ai ensures that someone is always available to answer, qualify, and schedule new leads. For his clients that leverage Smith.ai’s 24/7 coverage, he and his clients no longer have to worry about whether they have in-house staff available to pick up the phone at any time of day or night. They know that a virtual receptionist will take the call and ensure the caller is routed to the right person or scheduled on a calendar, depending on what action is most appropriate based on the type of caller and the time of the call.

Yauheni recognizes the value that Smith.ai offers, especially compared to alternative answering services that charge per-minute — often, even for unwanted calls. “[Per-minute pricing] is completely insane for me, when companies charge $1 to $1.50 per minute, and clients end up getting charged for spam calls [and] sales calls.” 

Given the call volume DiscoverMyBusiness generates for their clients, bills with per-minute pricing add up fast: “There will be a lot of minutes — tens of thousands of minutes.” Yauheni appreciates the peace of mind that Smith.ai’s transparent, per-call pricing model offers, with free spam blocking and sales call screening to ensure that clients only pay for legitimate business calls: “The clients save a lot of time and money.”

Another key feature Yauheni values highly is Smith.ai’s call rating system, which empowers clients to provide feedback — both positive and constructive — to ensure that calls are handled to their satisfaction. In Yauheni’s experience, other answering services lacked adequate quality assurance measures, limiting his clients’ control over their call performance.

Operational efficiency is also top of mind for Yauheni, particularly when it comes to how an answering service integrates with each client’s existing systems: “I can’t say enough about integrations.” For one client who had been using a competing provider, Yauheni’s team spent hundreds of hours over the course of six months working on integrations with the provider’s team just to accurately transfer call information to the client’s CRM platform. "We switched [that client] to Smith.ai a few days ago. Everything was done in a few days. That’s how easy it is with Smith.ai."

Better ROI, happier clients

Having now worked with Smith.ai for more than four years, Yauheni continues to recommend their virtual receptionist services to clients and other businesses in need. Thanks to consistent, high-quality call handling, DiscoverMyBusiness clients who choose Smith.ai as their virtual receptionist provider see far greater returns on their investment in lead generation. Now, his clients can focus on what matters most: growing their business with their newly converted leads.