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Maddy Martin
Maddy Martin is Smith.ai's SVP of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.
Sales playbooks are essential tools that help sales teams close deals faster and more efficiently. Learn more about sales playbooks and access a free template and examples to get started.
Learn the difference between inbound vs. outbound marketing, along with the benefits and challenges so you can use these strategies to generate more brand awareness.
Learn everything you need to know about client communication, its importance, and 10 ways to master the craft so you can build a loyal client base and run a successful business.
Customer service calls are an essential part of any business. They require focus, dedicated attention, and a commitment to coming to a resolution that works for everyone. That may include taking the time to figure out how to balance the art of communication with figuring out what your customers need. Fortunately, a few tips can go a long way in helping make sure that your customer service team is answering the call correctly, each and every time.
One of the best ways to become a successful business owner is to invest in a franchise. Learn how to start a franchise business with our detailed guide.
Learn about email marketing campaigns and use these 14 email marketing templates that’ll help you earn more leads, retain business, and increase your ROI.