Smith.ai Outreach Campaigns vs. Martal Group: In-Depth Comparison

Martal Group themselves don’t advertise their exact pricing on their website — you have to research on third party review sites to get a good look at cost. Smith.ai believes in transparency. Our per-contact pricing is advertised clearly on our website, which means your monthly costs will be based on how many contacts you’d like us to reach out to on your behalf — it’s as simple as that.

Martal Group is a comprehensive outsourced sales platform that has 3 tiers of services; however, their team has limited availability on when they can follow through on those services. As for Smith.ai, we work on your schedule. Your leads will be reached in a timely manner that you set. Not only are our agents available around-the-clock, but they’re all North America-based and work from quiet home offices, as well, so they sound like they’re in-house. We even offer bilingual agents (something Martal Group doesn’t). Plus, since we're fully remote, our hiring practices focus on skill, not location. You can rest assured your leads are in good hands with Smith.ai. 

Martal Group’s main advantage is how they can both generate leads and close business. This may sound attractive, but aside from the price of the service, what cost to your brand and standard of excellence do you lose? Companies that can build leads lists are a dime a dozen. Smith.ai offers recommendations on the best places to source your leads. We can even handle warm inbound leads, event leads, and more. Smith.ai offers campaign strategy and analysis that delivers real results for SMBs and midmarket efficiently and effectively. And while Martal Group only works with tech companies, we work for multiple industries with unparalleled expertise, thanks to our technology and incredible agents. 

Smith.ai’s services demonstrate a flexible and comprehensive approach to customer engagement. Our professionals are not only experienced in sales enablement, but have the capacity to become a true extension of your office: We can make outbound calls on your behalf and be the staff who receives call-backs and inbound calls from leads and clients with our Virtual Receptionist plans. We provide comprehensive coverage so you can address all your business needs under one roof.

Martal Group’s view on data and analytics may be demonstrated on their website, but it’s unclear if you can populate that data in real-time. Smith.ai focuses on data in the ways that best fit your business. We capture key data on the caller, including the time of the call, call attempt number, from phone number, lead status — even action taken. That way, you know exactly what happened during and after every call. And with access to detailed call summaries as well as audio recordings and searchable transcripts of every call, the proof is in the pudding. 

To round out the incredible value Smith.ai offers, we play well with over 5,000 CRMs, marketing platforms, calendars, billing systems, and intake forms. Furthermore, our AI platform connects to you via SMS, Slack, and Zapier. We even have an open API (for our more tech-savvy users). 

For higher quality outreach sales support at more affordable pricing, flexible features, robust CRM integrations, and 24/7 North America-based professionals, businesses prefer Smith.ai to Martal Group.