Marketo

MARKETO + SMITH.AI OVERVIEW

Combine your favorite marketing automation platform, Marketo, with a superior sales outreach service, Smith.ai, to streamline your lead conversion efforts. New leads generated in Marketo can automatically be added to a Smith.ai Outreach Campaign, ensuring you connect with new leads as soon as they come in. 

Connect your Marketo software to a superior sales outreach service

Automate your sales outreach from Marketo directly to Smith.ai and send more prospects directly into your sales funnel. Once you connect Marketo with Smith.ai, new leads generated from Marketo will be added to an Outreach Campaign, triggering a series of automatic outbound calls, texts, or emails and touchpoints from one of Smith.ai’s professional agents. 

Benefits of Marketo + Smith.ai’s Outreach Campaigns

Handoff marketing & sales tasks

Reserve your team’s time for more important work. Let Marketo capture new leads for your business and let Smith.ai turn them into valuable customers. We’ll work out all the details — from the initial outreach and engagement to the qualifying and booking. No distractions or unnecessary work from your team and more qualified, interested prospects delivered straight to your business. 

Increase your speed-to-lead

No lead is going to be interested forever. Make sure your business is seizing every opportunity. Smith.ai is armed and ready to make outbound calls on your behalf 24/7/365, so money is never left sitting on the table. New leads produced through Marketo will get an immediate outbound call from Smith.ai, making sure your business, not your competitor’s, is top of mind. 

Gain more comprehensive support

Smith.ai isn’t an auto-dialer. We don’t just drop-call your leads. We work with you to format our outreach to your needs, based on your campaign objectives and your ideal customer profile. Our agents use AI-driven workflows to create custom call cadences and personalized messaging, connecting with your leads at just the right time with just the right words. Every outreach campaign plan comes with email and text message follow-ups, outbound business caller ID, appointment booking, and one free CRM or Zapier integration, equipping your business with everything it needs to crush your sales goals.

About Marketo

Marketo is a marketing automation platform designed to help you streamline marketing-related tasks. 

RESOURCES

How to Connect Marketo to Smith.ai Outreach Campaigns