Maddy Martin is Smith.ai's SVPÂ of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.
Check out this guide to understanding what lead scoring is and why you should be doing it, with successful examples to help you create your own lead scoring strategy.
Warm transferring a caller is often the best solution when a transfer is needed. Learn when it’s appropriate to warm transfer a caller in our inclusive guide.
Learn everything you need to know about B2B appointment setting, including its benefits, successful tools, and top tips to be a successful appointment setter.
B2B sales outsourcing is the practice of hiring a third party to handle all or part of your business’s sales cycle. Use our tips to outsource sales successfully.
Telephone etiquette scripts are a useful tool for receptionists. Our guide covers how to use these scripts and provides examples to use for your business.
Wondering the difference between inbound vs. outbound calls? We cover each call and their key differences so you can decide which call strategy is right for your business.
Appointment setting is a strategy for attracting new prospects by scheduling a meeting to discuss your business offerings in order to close a deal. Read on to learn more about this strategy can help you accelerate growth and streamline the work of sales teams for your business.
Wondering if your business could benefit from an answering service? At Smith.ai, we know that building personal connections with customers is more important than ever, and we’ve helped businesses across a wide spectrum of industries improve their relationships with customers. Picking the right answering service for your business isn’t an easy task, so we’re laying out the basics in this article. Find out exactly what an answering service is and its customer service benefits.