Blog: Business Education

Law firms, financial advisors, and other small businesses should always think about branding in their interactive voice response system (IVR). Your answering service is often a first impression, and should represent you as well as your website!

When using live chat in a business, you'll need to have someone available to speak to prospective customers? Is it worth it? Do you have to have a human on hand at all times?

Does your small business have a growth strategy? Of course, every business would like to grow, increase revenue and maximize profits. Can live chat fit into that growth? Can it be a driving force in your growth strategy?

In this webinar recording, Smith.ai's Maddy Martin and Matt Spiegel, the co-founder and CEO of Lawmatics, discuss how modern law firm owners can convert more leads by outsourcing and automating the right processes.

A new lead is something you don't want to mess up. When using live chat, you have a great opportunity to educate, serve and qualify leads to move to the next step in the process. Here is the best way to approach live chat to ensure everything progresses smoothly.

If your small business is already using live chat effectively, you may consider whether 24/7 live chat support is right for you, or if chatbots will serve you best for after-hours web conversations.

One reason to hesitate in using chatbots is the fear that a customer will know it's a bot and therefore ignore any interaction. This article explores whether customers can really tell and if it matters.

If you’re serious about growing your business, one of the most important areas you need to invest in is customer service. After all, loyal customers form the base from which your business will grow. So how do automated chatbots work to increase customer service?

If you’re serious about growing your business, one of the most important areas you need to invest in is customer service. Can live chat help? Can you become a better client advocate through live chat? Check out this article to see how live chat addresses some of the challenges in customer service inherent in small business.