Blog: Business Education

The real estate industry is big business right now. It’s also completely changing, thanks to digital marketing and the various advertising tools that are available today. If you’re looking to increase your social following, video marketing is a great way to get started. Of course, you’ve got to know what to do and how to succeed—that's where learning from others comes into play.

Law firms and lawyers can benefit from developing a strong social following just as much as any business. After all, what better way to establish a personal connection with your clients than to connect with them where they spend most of their time? Of course, you do have to make sure that you approach it correctly if you’re going to succeed.

Video marketing and viral videos are the way of the future, but they’re also relevant now. If you’re not building a following on video sites like YouTube and TikTok, you’re not doing your marketing agency the justice that it deserves. Video influencers, as they’re known, aren’t just doing it for publicity and fame—some are, of course, but several of the video marketers and influencers on the market today work in a professional industry like marketing and are doing their part to help others succeed.

Photography is a good business when you’re good at it. Of course, mixing business with the creative arts isn’t always an easy thing. Fortunately, you’re not on your own. Whether you are just starting out or you’ve hit a plateau, or even if you just want more for your business than you currently have, there are plenty of resources out there to assist you. Using a coach or joining a mastermind group will help you learn everything that you need to know about business by applying it directly to your photography business.

LinkedIn and Facebook lead gen forms can bring in the customers you’ve been waiting for. We provide a full setup guide, along with other support.

Facebook is a hot spot for lead generation. We offer tips on how you can create a business Facebook page that helps you build an audience and connect with them.

Optimizing your Google Business Profile through free tools in Google My Business can allow you to capture more leads and connect with customers.

Choosing the right office space for your business is key to your success. Whether you lease, buy, or go virtual, there are options.

You can weed out bad leads by recognizing the profile of a bad lead and running simple systems to screen out the wrong customers that won’t convert.