SALESFORCE MARKETING CLOUD ACCOUNT ENGAGEMENT (PARDOT) + SMITH.AI OVERVIEW
Streamline your marketing efforts by connecting your Salesforce Marketing Cloud Account Engagement (formerly known as Pardot) account and Smith.ai. To keep things simple (and since that’s what the Zapier app is called), we’ll refer to Salesforce Marketing Cloud Account Engagement as simply Pardot from here on out.
Connect your Pardot software to a superior sales outreach service
The Zapier integration between Pardot and Smith.ai allows business owners to get more leads converted faster than ever before. Once you connect Pardot with Smith.ai, you can automatically and systematically send leads from your Pardot account to Smith.ai for professional sales outreach.
Benefits of Pardot + Smith.ai’s Outreach Campaigns
Delegate your sales efforts
Pardot helps you get leads in the door and Smith.ai helps you turn them into customers. Our BDR agents handle the initial outreach, engaging, nurturing, qualifying, and more. All your team has to do is close the deal.
Increase your speed-to-lead
Smith.ai’s agents will make calls on your behalf to interested leads that come in through Pardot, so you never leave any opportunities waiting for more information. Rest assured that one of Smith.ai’s professional agents will engage and nurture them exactly as your sales team normally would. Plus, all of Smith.ai’s outreach campaign plans include email and text message follow-ups, appointment booking, and one free CRM or Zapier integration, so your dollar stretches even further.
Expand your hours
Your business doesn’t have to stop when your last employee clocks out for the day. Smith.ai agents are available 24/7/365 and are trained to sound just like your in-house team. Whether we’re answering inbound calls or making outbound calls to new leads as they come in through Pardot, Smith.ai keeps your business open to new opportunities day and night.
Pardot is a software as a service (SaaS) marketing automation platform owned by Salesforce.
How to Connect Salesforce Marketing Cloud Account Engagement (Pardot) to Smith.ai Outreach Campaigns