Elizabeth Lockwood

Elizabeth Lockwood is the content marketing associate at Smith.ai. She focuses specifically on writing and editing engaging articles, blog posts, and other forms of publication.

Articles by Elizabeth Lockwood

Master Class: How to Improve Your Law Firm Intake

January 6, 2021
Master Class: How to Improve Your Law Firm Intake
Intake is such a huge part of running a law firm. With a reliable intake process, there is no limit to the quality conversions a law firm can reach. Regina Edwards of Edwards Family Law joined Maddy Martin of Smith.ai to discuss how law firms of any size can create a bulletproof intake system that'll enable them to connect with and convert more quality clients.
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Master Class: How to Cut Costs & Streamline Your Firm During a Pandemic

January 5, 2021
Master Class: How to Cut Costs & Streamline Your Firm During a Pandemic
Small law firms have been hit particularly hard by the pandemic. Addressing and overcoming the challenges that COVID-19 has brought on may take a village. That's why Maddy Martin of Smith.ai met with the leading experts across the legal field, from Mark Homer of GNGF.com to Josh Youngblood of JLY Tech and JLY Tax: to discuss the best practices that small law firms can use to rise above the obstacles of the pandemic and keep their law firm alive and well.
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Master Class: Know Your First Amendment & Protesting Rights

January 1, 2021
Master Class: Know Your First Amendment & Protesting Rights
With protests raging across the country, it's important to know the constitutional rights that your, and your fellow citizens, have. Attorneys Valerie McConnell of Casetext and Justie Nicol of Nicol Gersch Law joined Maddy Martin of Smith.ai to discuss the injustices witnessed during the most recent protests as well as how being knowledgeable of your rights can protect you from potential legal complications.
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Master Class: Tech, Tools, and Talent to Run a More Efficient Law Firm

December 31, 2020
Master Class: Tech, Tools, and Talent to Run a More Efficient Law Firm
So much of your law firm's efficiency depends on the tools, the technology, and the talent you use so they should not be overlooked. If your systems are a little outdated or your support staff isn't as helpful as you'd like, you might want to take a look at the best tech, tools, and talent that Maddy Martin of Smith.ai and Regina Edwards of Edwards Family Law recommend so that you can begin implementing them and achieve a more productive and efficient law firm.
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Master Class: How to Gain Passive Income and Boost Productivity Through Building Your Own Legal Products

December 30, 2020
Master Class: How to Gain Passive Income and Boost Productivity Through Building Your Own Legal Products
Want to learn how to increase your productivity and start earning passive income? To give you the tools to get started, Maddy Martin of Smith.ai joined Erin Levine of HelloDivorce and Dorna Moini of Documate to delve into the secret to earning a passive income and a more productive work week: building your own legal products.
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Master Class: How to Improve Search Visibility and Lead Generation Through SEO Trends

December 30, 2020
Master Class: How to Improve Search Visibility and Lead Generation Through SEO Trends
One of the biggest obstacles for small law firm and solo attorneys nowadays is gaining online visibility and relevance, especially amongst the crowds of other law firms promoting their business online. In this video, Nalini Prasad, Chief Strategy Office of BluShark Digital, joins Maddy Martin from Smith.ai to share some of the best SEO practices you can use to make your business stand out and your leads come to you.
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Master Class: A Client's Perspective: Searching For an Attorney

December 28, 2020
Master Class: A Client's Perspective: Searching For an Attorney
Understanding what your clients may expect and experience when it comes to searching for an attorney can be the key to converting more leads into loyal clients and unlocking your law firm's true potential. Jim and Jolyn Armstrong, cofounders of the FOTA Project, joined Maddy Martin of Smith.ai in a webinar to teach you how understanding your clients' experiences and providing the services they're looking for can giving you more satisfied clients, a stronger reputation, and more conversion opportunities.
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Master Class: Tips For Using Knowledge Bases & Virtual Receptionists To Convert More Leads & Better Serve Clients

December 24, 2020
Master Class: Tips For Using Knowledge Bases & Virtual Receptionists To Convert More Leads & Better Serve Clients
Converting more clients through stellar customer service doesn't have to be rocket science. If you're struggling to offer clients to service they're expecting, Maddy Martin from Smith.ai and Matt Bradford-Aunger from HelpDocs are here to give you some tips on how to build a reliable knowledge base, lead conversion process, and customer service delivery plan so that your business has all the tools it needs to successfully serve clients and easily convert quality leads.
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Master Class: Achieve a 3-Day Workweek Through Delegation

December 23, 2020
Master Class: Achieve a 3-Day Workweek Through Delegation
Ever dreamed of cutting your workload down so you can enjoy a 3-day workweek? Well, now your dreams can come finally true (no, really!). Maddy Martin of Smith.ai and Jordan Ostroff of JordanLaw and LegalEase Marketing explain everything you need to know in order to achieve a more relaxed workweek through the simple process of delegation.
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Master Class: How to Reduce Interruptions For a More Productive Law Firm

December 23, 2020
Master Class: How to Reduce Interruptions For a More Productive Law Firm
As a lawyer, you may have found yourself frustrated, stuck spending most of your time trying to catch up on administrative tasks and pushing your legal work back indefinitely. Get back to getting real work done by taking a page out of Maddy Martin's book as she shares the best tools and practices that you can start implementing to escape constant interruptions, focus on more productive work, and achieve a better balance for your law firm.
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