Nyman IP is a Chicago-based intellectual property firm with a deliberate brand identity: accessible, plain-language, and built for innovators. The firm was founded on the belief that IP law shouldn’t be confusing or intimidating for clients — and that commitment to clarity and quality extends to every touchpoint, including the phone. For a firm that works with entrepreneurs and technology-forward businesses, the first call is often the first impression. And a call that goes unanswered, or gets picked up by a generic voicemail, undercuts the brand before the conversation even starts.
Scott knew he needed receptionists who could represent the firm the way he would himself — warm, professional, and able to project the right tone from the first “Hello.” He turned to Smith.ai for a service that could answer calls immediately with a friendly demeanor, customize greetings to fit the firm’s voice, and give callers a sense that they’d reached a firm that takes care of people. The ability to tailor how calls were answered mattered as much as having someone there to answer them, which is why Smith.ai was the obvious choice.
With Smith.ai in place, every inbound call to Nyman IP is answered by a professional receptionist — promptly, consistently, and in a style that aligns with how Scott wants his firm to be perceived. Callers get a warm greeting, quick answers to basic questions, and a clear path to next steps. Smith.ai receptionists create a smooth, on-brand experience that carries the firm’s standard of care into the very first interaction.
For a firm like Nyman IP, brand consistency isn’t just a marketing concern — it’s a business signal. When clients call and reach a knowledgeable, friendly voice, it tells them the firm runs a tight ship. Smith.ai handles the front lines so Scott can stay focused on the patent and trademark work that makes the real difference for his clients.