Maddy Martin

Maddy Martin is Smith.ai's SVP of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.

Articles by Maddy Martin

AI Call Handling Architecture: Designing Intelligent Phone Workflows

January 21, 2026
AI Call Handling Architecture: Designing Intelligent Phone Workflows
Learn how AI call handling architecture creates intelligent phone workflows that capture every opportunity while reducing operational costs and complexity
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Predictive Call Routing: Data-Driven Distribution Algorithms

December 19, 2025
Predictive Call Routing: Data-Driven Distribution Algorithms
Learn how predictive call routing uses machine learning to match customers with optimal agents based on historical interaction data. 
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Quality Assurance for Call Systems: AI & Human Performance

December 19, 2025
Quality Assurance for Call Systems: AI & Human Performance
Learn how to implement quality assurance for call systems that monitor both AI and human agent performance to improve customer experience.
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Automated Call Handling: Building Self-Service Phone Operations

December 19, 2025
 Automated Call Handling: Building Self-Service Phone Operations
Learn how automated call handling systems answer, analyze, and route calls without manual intervention while maintaining service quality.
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AI Call Monitoring: Quality Assurance for Automated Phone Systems

December 15, 2025
AI Call Monitoring: Quality Assurance for Automated Phone Systems
Learn how AI call monitoring analyzes 100% of automated phone interactions to identify where self-service systems break down.
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AI Call Intelligence Systems: From Raw Data to Actionable Insights

December 15, 2025
AI Call Intelligence Systems: From Raw Data to Actionable Insights
Learn how AI call intelligence systems use automated conversation analysis to transform customer interactions into actionable business insights.
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AI-Human Call Handoff Protocols: Engineering Seamless Transitions in Hybrid Systems

December 15, 2025
AI-Human Call Handoff Protocols: Engineering Seamless Transitions in Hybrid Systems
Learn how AI-human call handoff protocols create seamless transitions between automated systems and live agents to improve customer experience.
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Call Data Organization: Database Architecture for Business Phone Systems

December 14, 2025
Call Data Organization: Database Architecture for Business Phone Systems
Learn how call data organization improves compliance, speeds retrieval, and powers real-time analytics across your business phone system.
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Universal Design for Call Technologies: Building Inclusive Communication Systems

December 14, 2025
Universal Design for Call Technologies: Building Inclusive Communication Systems
Learn how universal design for call technologies creates accessible, inclusive communication systems that serve diverse users while improving efficiency and compliance.
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AI Call Receptionist Knowledge Base: Building the Foundation for Accurate Call Handling

December 14, 2025
AI Call Receptionist Knowledge Base: Building the Foundation for Accurate Call Handling
Learn how to structure an AI call receptionist knowledge base that delivers accurate answers, routes calls correctly, and scales with your business.
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