Maddy Martin is Smith.ai's SVPÂ of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.
Is cold calling dead? Check out this guide that goes over why cold calling isn’t dead, best practices for cold calling success, and cold calling alternatives.
Smith.ai outlines what should be included in a prospect list and provides a free prospect list template so you can start outbound marketing with confidence.
Learn about the basics of running a virtual business, the benefits and drawbacks, and some examples of industries that are well-suited to turning fully virtual.
Curious about the types of business communication? We explain upward, downward, lateral, and external communication so you know how to adapt in every scenario.
Worried about asking a client to leave a good review? Don’t be! Our guide explains a scalable process and includes downloadable templates you can use today.
Wondering how to get a business number added to your cell phone? Smith.ai has seven steps to build business credibility and get a healthier work-life balance.
Check out this guide to understanding what lead scoring is and why you should be doing it, with successful examples to help you create your own lead scoring strategy.
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