Maddy Martin

Maddy Martin is Smith.ai's SVP of Growth. Over the last 15 years, Maddy has built her expertise and reputation in small-business communications, lead conversion, email marketing, partnerships, and SEO.

Articles by Maddy Martin

Franchise Marketing 101: 8 Ways To Do It Better

October 5, 2022
Franchise Marketing 101: 8 Ways To Do It Better
Check out this post to learn all about franchise marketing, the different types, and winning strategies to create the ultimate franchise marketing plan.
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Get 3 Months of Live Chat FREE with a New Receptionist Plan — Now Through December 31, 2022

October 1, 2022
Get 3 Months of Live Chat FREE with a New Receptionist Plan — Now Through December 31, 2022
Did you know 25% of leads contact businesses after-hours? And that 51% of consumers say they prefer live chat when communicating with businesses? 24/7 website chat has become the easiest growth lever for businesses to pull. Connect with more leads when you enlist Smith.ai's professional live agents for not just phone answering, but chats, too. Now through December 31, 2022, get 3 months of live-staffed chat for free when you sign up for a new virtual receptionist plan. You'll get a chat plan that matches your virtual receptionist plan, plus free white-glove setup!
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The Ultimate Guide to Small Law Firm Management

September 30, 2022
The Ultimate Guide to Small Law Firm Management
Small law firm management is the practice of organizing, staffing, and operating a law firm of one to twenty-five attorneys so that client intake, casework, billing, and business development run efficiently without pulling attorneys away from billable work.
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Virtual receptionist: What it is, how it works, and when to use one

September 30, 2022
Virtual receptionist: What it is, how it works, and when to use one
What is a virtual receptionist? We’ll walk you through what a virtual receptionist is, what they do, and how your business can benefit from these services.
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What Is a Call Center? Plus 10 Call Center KPIs To Track for Success

September 30, 2022
What Is a Call Center? Plus 10 Call Center KPIs To Track for Success
What is a call center? We'll cover all there is to know about call centers, including their various forms and the critical KPIs you should monitor for business success.
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19 Phone Etiquette Tips To Help Employees Be More Professional on Calls

September 21, 2022
19 Phone Etiquette Tips To Help Employees Be More Professional on Calls
Handling professional calls may seem like a simple thing to do for any employee, but it isn’t. These tips can greatly improve your employees’ phone etiquette.
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25 Communication Platforms for Business Success

September 14, 2022
25 Communication Platforms for Business Success
Say goodbye to unclear project statuses, poor workload visibility, and more with these 25 communication platforms for businesses. It’s time to get your team headed toward success.
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12 receptionist skills and qualities you need in a good receptionist

September 14, 2022
12 receptionist skills and qualities you need in a good receptionist
Check out this list of the top 12 receptionist skills and qualities to look for when hiring for this role to guarantee success and growth for your business.
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What is CRM Integration? Everything You Need To Know

September 2, 2022
What is CRM Integration? Everything You Need To Know
What is CRM integration? Check out this guide that covers what CRM is, how it works, and integration examples so you can figure out which solution is right for you.
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What Is CallRail? How To Use It With Virtual Receptionists To Boost Marketing Results

August 23, 2022
What Is CallRail? How To Use It With Virtual Receptionists To Boost Marketing Results
What is CallRail? This guide will cover everything you need to know about what CallRail is and how you can use it with our virtual receptionists to boost your marketing results.
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