Alex Ryan

Alex Ryan is Smith.ai's Paid Acquisition Manager. Alex has been working in paid media for the past eight years and specializes in lead and demand generation.

Articles by Alex Ryan

How to Run Facebook Ads for Lead Generation — The Complete Guide (Plus, 12 Tips for Sales Funnel Automation)

How to Run Facebook Ads for Lead Generation — The Complete Guide (Plus, 12 Tips for Sales Funnel Automation)

This comprehensive guide will break down everything you need to know about running Facebook ads for lead generation. Smith.ai’s Paid Acquisition Manager, Alex Ryan, is here to help. Having spent nearly a decade in paid media and a majority of her career in digital marketing agencies, Alex is a certifiable expert in her field. She specializes in demand generation and lead generation, with a heavy focus on paid social media ads across various platforms. Alex contributed her expertise to developing this in-depth guide to walk you through how to use the combined power of outsourced sales teams, like Smith.ai’s, and automation software, like Zapier, to more effectively engage Facebook leads.

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5 Key Takeaways from the 2022 Call Analytics Platforms: A Marketers Guide

5 Key Takeaways from the 2022 Call Analytics Platforms: A Marketers Guide

The 2022 version of the Call Analytics Platforms Guide is here! Even better news – we read it (that’s right, all 42 pages), and summarized 5 of our favorite takeaways to share and learn from.

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