Nick Shaw

Nick Shaw has been Chief Revenue Officer (CRO) of Brightpearl, the number one retail-focused digital operations platform encompassing sales and automating inventory management, accounting, logistics, CRM and more.

Articles by Nick Shaw

E-Commerce Analytics 101: How it Works and How to Utilize it to Further Your Growth

E-Commerce Analytics 101: How it Works and How to Utilize it to Further Your Growth

E-Commerce analytics helps you understand key metrics like customer behavior, channel performance, and marketing ROI. This guest post will help you get started!

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7 Strategies to Build Solid Customer Intimacy for Better CX

7 Strategies to Build Solid Customer Intimacy for Better CX

Read more on how these seven strategies can help your business build solid relationships with customers and offer them a greater customer experience in this guest post.

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A Beginner's Guide to Understanding and Measuring Customer Lifetime Value (CLV)

A Beginner's Guide to Understanding and Measuring Customer Lifetime Value (CLV)

This beginner’s guide will tell you everything you need to know about Customer Lifetime Value (CLV). The critical metric is a great measure of business success, especially in software as a service (SaaS). Read on to learn how to measure it, why it’s so crucial, and how to improve your CLV.

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