Nick Shaw

Nick Shaw has been Chief Revenue Officer (CRO) of Brightpearl, the number one retail-focused digital operations platform encompassing sales and automating inventory management, accounting, logistics, CRM and more.

Articles by Nick Shaw

7 Strategies to Build Solid Customer Intimacy for Better CX

7 Strategies to Build Solid Customer Intimacy for Better CX

Read more on how these seven strategies can help your business build solid relationships with customers and offer them a greater customer experience in this guest post.

Read more…

A Beginner's Guide to Understanding and Measuring Customer Lifetime Value (CLV)

A Beginner's Guide to Understanding and Measuring Customer Lifetime Value (CLV)

This beginner’s guide will tell you everything you need to know about Customer Lifetime Value (CLV). The critical metric is a great measure of business success, especially in software as a service (SaaS). Read on to learn how to measure it, why it’s so crucial, and how to improve your CLV.

Read more…