Christian Cabaluna

Christian Cabaluna is a finance blogger at awesomex™ with 5+ years of first-hand experience.

Articles by Christian Cabaluna

Customer Lifetime Value: What It Is & How To Calculate It

August 20, 2021

Customer Lifetime Value: What It Is & How To Calculate It

Read more on how to effectively measure the value each of your customers brings to your business. You'll also learn more on how to calculate the customer lifetime value (CLV) and how it aligns with your customer acquisition cost (CAC).